AUTONET TV

The Fallacy of Cheap Tires

Do you ever shop for shoes in one of our American Fork area shoe stores?
When buying a running shoe, is quality important?
Does durability matter as long as the shoes look fabulous?
Would you rather have one pair of long lasting shoes or two pair of lower quality shoes at the same price?

Is the warranty important when buying tires?
When you choose new tires in CHERRY HILL, what's the most important factor for you?

Give us a call at Joe D'Auria's Auto at (56.427.9422 for tire recommendations.

You know, buying tires in CHERRY HILL is a big deal. It's a big ticket item so you know you'll be spending a lot. You're not only concerned about the price, but you want to know that it'll be a long time before you need to buy new tires again.

And of course there's the safety aspect as well. The tires do a lot of work – they carry the weight of the vehicle and you and your passengers. They need to be up to the task. You want to be sure they hold the road and provide good traction. If you carry heavy loads or tow a trailer, the tires need a high load rating to be up for the job.

As a tire professional, I think it's important that people understand the effect of price on a tire's performance and durability. When I was a kid, my dad had a saying, "Pay twice as much and buy half as many."

Dad applied that to a lot of things. He thought that one high quality suit would last longer and look better than two cheap suits. The saying really seems to hold true when it comes to shoes and boots, too.

I buy high-quality work shoes because I spend a lot of time on my feet. They're more comfortable, have important safety features like steel toes and non-slip soles and they last at least twice as long as cheap shoes. I feel I get very good value for my money.

I apply the same thinking to tires. The major tire brands that you're familiar with are known as Tier 1 tires. These tires are well-engineered and very high quality. Comparable tires are usually in the same price range from brand to brand.

Stepping down in price you come to private label tires. Some large tire store chains carry tires with the chain's own brand. It's important to know that most private label tires are built by the same Tier 1 brands that you are familiar with, so they are a quality product. You can ask your tire professional who makes their private brand.

The lowest priced tires on the market are Tier 3 tires. These tend to be imported from China or South America. Since you get what you pay for, you can't expect a Tier 3 tire to deliver the same performance and durability as the others.

So let's say you need new tires. You've determined the features you need. So you have several options, including price options. Now, you've probably heard the term 'it's a 40,000 mile/64,000 km tire' or 'it's a 60,000 mile/97,000 km tire'. Simply put, the manufacturer warrantees the tire for 'X' number of miles/kilometers. If that's important to you, look for the warranty.

What's the difference in the tires with higher mileage warranties? It's the rubber compounds and the amount of tread material. As you might expect, you'll pay more for the longer-lasting tire.

Now the cheapest tires you can find won't have a manufacturer's mileage warranty, or if it does, it'll be relatively low. That brings us back to dad's saying; if you buy the cheapest Tier 3 tire you can, you will likely go through two sets in the time it would take to wear out one set of good quality tires. And the good tires won't cost twice as much, so you'll end up paying more per mile/km driven with the cheap tires.

Hey, I realize that sometimes the budget will only allow for a Tier 3 tire. I make them available for my customers who need them because I would rather see them driving with safe, new tires than pushing their old tires beyond their safety limits. But at Joe D'Auria's Auto, we always counsel our customers to buy as much tire as they can afford, because it will be much less expensive in the long run.

Your tires are the only parts of your vehicle that touch the road. You're only as safe as your tires are well built.

Buy value – not price.

Joe D'Auria's Auto
1401 BRACE RD
CHERRY HILL, NJ 08034
(56.427.9422
joedauriasauto.autotipsblog.com

Picking the Right Tires in CHERRY HILL

Shopping for tires in CHERRY HILL can be bewildering because there are many choices. Let's simplify. There are four main classifications of tires, each designed for different purposes.

First off, there are summer tires. Those who buy summer tires in CHERRY HILL are looking for maximum summertime performance. The rubber is a little softer to help stick to the road on fast corners on NJ roads. The tread has wide blocks at the shoulder to stiffen the tire in turns. The tread design can handle rain but really isn't set up for snow and ice.

Next comes winter tires. CHERRY HILL people buy winter tires because they still like performance driving when it's cold and slippery on NJ roads, so they need a tread design that'll really bite into ice and snow. The rubber compound is formulated to stay pliable when temperatures drop below 45 degrees F/7 degrees C so they get great traction even on dry roads. On the other end of the winter tire spectrum are tires designed to handle well in severe ice and snow conditions.

The third category is all-season tires. Most new cars in CHERRY HILL showrooms come with all-season tires. This is a tire that is designed to be used all year round. The tread design and rubber compound is a compromise that won't give you the extreme capabilities of summer or winter tires; but if you're driving and weather conditions aren't at the extreme ends of the range, all-season tires might suit you just fine.

The last category is what you might have on your SUV or pickup. All-terrain or off-road tires are designed for both highway and off-road use – a tire that gets good traction in the dirt and on off-road obstacles, but still performs well on paved CHERRY HILL roads.

Choosing the right tire is important for CHERRY HILL car owners. Talk with your Joe D'Auria's Auto tire professional about your driving requirements and receive valuable guidance on tires that will meet your needs.

Give us a call.

Joe D'Auria's Auto
1401 BRACE RD
CHERRY HILL, NJ 08034
(56.427.9422
http://www.autorepaircherryhill.com

Make Your Battery Last

Today's report from Joe D'Auria's Auto is on vehicle batteries, why they die and what we can do to lengthen their life. Most of us have had a dead battery at one time or another. In fact, it would be very unusual if you hadn't. You may be surprised to learn that only 30 percent of CHERRY HILL vehicle batteries last for 48 months.

Now that's an average. How long a battery lasts depends on many factors. You may not know that one of the biggest factors is the temperature where you live and drive around in NJ. You might suppose that cold weather was harder on batteries because it takes more power to crank a cold engine, but the opposite is actually true.

For more information on your battery, please visit us:
Joe D'Auria's Auto
1401 BRACE RD
CHERRY HILL, NJ 08034
(56.427.9422

Batteries in very cold climates have a life expectancy of 51 months as opposed to 30 months in very warm climates. The reason is simple: batteries are chemically more active when they're hot than when they're cold.

A vehicle battery will actually start to discharge on its own within 24 hours in hot weather. It takes several days in cold weather. When batteries are left too long in a state of partial discharge, the discharged portion of the battery plates — for the lack of a better word — 'die.' Recharging the battery will not restore the dead part of the battery plate.

One of the big problems for the way most of us drive in the CHERRY HILL area is that our batteries are often partially discharged. The biggest job the battery does is to start the vehicle. It takes some time for the alternator to recharge the battery after starting. If you're driving short distances, especially if there are several starts and stops, your battery may not fully recharge.

Another issue is that vehicles are coming equipped with more and more electricity-hungry accessories like navigation systems, DVD players, CD and MP3 players, heated seats, heated steering wheels and so on. And we often plug in cell phones, computers and other gadgets. Combine that with short trips and it's no wonder that our batteries are partially discharged.

Experts say we can extend our battery life by topping off the charge periodically using a good quality battery charger. You may have heard these chargers referred to as 'trickle chargers.' They're attached to the battery and plugged into a wall outlet to slowly bring the battery up to full charge.

Now, there's some science involved with how fast a battery should be recharged. If you buy a cheap manual charger, you'll have to tend it. Frankly there is a learning curve on how to do it right and it requires much attention. A computer controlled charger – or smart charger – monitors the process and determines the appropriate rate of charge. And it even stops charging when it's fully charged. It costs more than the manual charger, but the automatic model is worth it.

The suggestion is to charge once a month in warm weather and once every three months in cold weather.

Another thing to avoid is deeply discharging your battery, something like running the headlights and stereo with the engine turned off. That'll take months off the battery life every time you do it.

Now, as we discussed, heat is hard on a battery. A dirty, greasy battery holds more heat. You can wipe off excess dirt with a paper towel or ask your service advisor at Joe D'Auria's Auto to clean it for you. We can even test your battery and tell you if it's time to replace it.

Batteries are fairly expensive, so taking a few steps to make them last longer is well worth it. Of course, the battery will eventually need to be replaced. Always make sure you get a new battery that meets the factory specifications for your vehicle. If you feel you need more battery capacity than what came with your vehicle, talk with your service advisor at Joe D'Auria's Auto about appropriate upgrades.

If you have a dead battery, be careful to inspect it before you jump start it. If the case is bulging, cracked or leaking, do not jump start it. Damaged batteries can explode or catch fire. And deeply discharged batteries can freeze. Do not jump start a frozen battery.

Joe D'Auria's Auto
1401 BRACE RD
CHERRY HILL, NJ 08034
(56.427.9422
http://www.autorepaircherryhill.com

Tire Replacement: What CHERRY HILL Drivers Need to Know

Looking at getting some new tires? Maybe the real reason for wanting those off-highway tires is that they look cool. Well there's nothing wrong with that. If you make sure that you've got your functional needs covered with your selection, then you can have some fun with where you go from there.

Let's suppose you zip around CHERRY HILL in a sporty car. You may like to run a high-performance summer tire when the weather's good. When NJ weather turns cold, you can put on high-performance winter tires. For the kind of driving you like to do, you want full-on performance tires. All-season tires are naturally a compromise that works well for most CHERRY HILL drivers, but since you have a choice, go for dedicated summer and winter tires.

When it's time for new tires, visit with a knowledgeable Joe D'Auria's Auto tire professional. Describe your needs and wants. He'll come up with some selections for you to discuss. And once you settle on a type of tire, there are options for special needs: like pulling a trailer or carrying heavy loads.

Tires are one of the biggest purchases for CHERRY HILL drivers. With so many choices, you'll be able to get what's best for you. Take your time. And don't worry about what's in stock. If you want something that isn't here at Joe D'Auria's Auto, we can order it. Chances are you'll be rolling on your new tires in a couple of days.

Let us know if you have any other questions!

 Joe D'Auria's Auto
1401 BRACE RD
CHERRY HILL, NJ 08034
(56.427.9422
http://www.autorepaircherryhill.com